TURN YOUR TRUCKS INTO
MONEY
MAKERS!
High Visibility
Reach thousands daily on the move
Cost Effective
Lower Cost per impression than any other media
Measurable Impact
Track Performance & Maximize ROI
Brand Trust
Build credibility everywhere you go
Are You Not Getting Desired ROI?
Discover how Truck Advertising can change the game.
The Problem
-
Traditional ads are expensive & have limited reach
-
People skip TV ads, ignore banners & block online ads
-
Low recall value and poor brand visibility
-
Wasted ad spend with unmeasurable results
VS
The Solution
-
Mobile billboards that reach thousands daily
-
High recall, long-losting brand impressions
-
Cost effective with maximum exposure
-
Measurable results & real business impact
Why? Because whilst driving or commuting to their offices, Home, market or a long journey with never-ending jam-packed traffic, they can’t use their phone. As a result, travelers will always be searching for something to keep their minds busy. Truck advertising is a positive change, as well as seeking attention from the boredom of traveling, As well spreading the brand communication, too.
Truck advertising is high impact, with a 97% recall rate. It has a wide reach, with the ability to reach over 1,50,000 people from across India, daily. It is incredible value for money, costing less than INR 3, per thousand people reached on average. (A CPM of INR 3).
We have more than 50 thousands of trucks available to spread your brand message all across the length and breadth of India. On average, our trucks travel over 250 km per day and are GPS tracked for accountability. As a Company, you will have real-time access to your campaign’s past and present location, via a monthly GPS report, compiled by our team.
97%
Of consumers notice mobile ads
76%
Of people can recall the brand from truck ads
30%
Increase in brand awareness
2X
More impact than static bilboards
ROADS ARE
NOT JUST TO RIDE,
BUT ALSO TO
ADVERTISE.
Why Truck Advertising?
01: Visibility & Reach
- To reach inaccessible, most densely populated road networks, currently unreachable with existing ad formats.
- They are major places for traffic jams, increasing the impression time on your advertising; the only issue here is that Traditional Hoardings are limited, within this space.
- The only way to deliver unavoidable advertising is through truck advertising.
- With 66% of corporate employees commuting by car, it’s never been more important to be reaching these areas.
02: Brand Awareness & Exposure
- Increase the overall reach of your brand with an ever-changing audience
- To get an incredible brand exposure and awareness, your brand should reach as many people as possible, whereas other media’s are visible to the same people day after day.
- Truck Advertising makes this possible to reach your targeted audience, it’s your other advertising campaigns that these potential customers will see you, remember your brand and become more likely to buy from you.
03: Mass Audience
- The audience for a truck advertising campaign comes from all demographic categories, from all across India.Out of which, Approximately 60% of the audience is male.
04: Return on Investment
- We believe truck advertising is best used for brand awareness, as a publicity stunt, or getting people’s attention. Its other forms of advertising benefit as it’s a secondary medium, truck advertising means these primary mediums are more likely to convert and generate you sales.
Why does it work?
01: Motivation
02: A Welcome Distraction
03: Attracts Attention
According to Ministry of Road transport & highways of India, each truck has more than 1,50,000 impressions on an average, per day Including consumers outside the vehicle on road, at farms, Dhaba, Toll, Fuel station etc.
Did you know that those who have a higher disposable income are more reliant on their cars? This means that your campaign could easily be reaching the demographics you’re after.
04: Flexible
Our Truck Advertising Options
Choose the perfect truck format to maximize your brand visibility.
Tursted by leading brands
Summary
Ready to boost
your brand visibility
The Power of Advertising Trucks : Visibility and Reach
Trucks deliver constant interaction, on the road every minute of every day:
- Driving, riding, walking or biking
- Stuck in traffic or waiting at a bus stop
- Shopping, dining or out for entertainment
Truck advertising reaches a wide range of potential consumers:
- Full demographic of both men and women
- Variety of ages, races, affiliations, etc
- The broad spectrum of income levels and geographic areas
- Advertising Trucks helps you leverage these interactions ? to YOUR advantage!
Result driven & Cost affordable advertising available in seconds
initate your marketing campaign with the widest Mobile van available to hit the roads. Servicing India wide ? Metro and Regional, we delivers your message, where and when you want it.